2024
Entrant
Category
Client's Name
Country / Region
Today talent competitions are thriving, especially among Gen Z. Traditional competitions often lack interactivity, prompting the development of "Close To Me," a metaverse-inspired social media app tailored for talent competitions. It fosters authentic connections between contestants and audiences, offers personalized avatars, and enables direct engagement, driving interest and participation to new heights. Close To Me aims to enhance the interactivity between the audience and the contestants, thereby increasing the appeal of the program and ultimately achieving promotional impact.
Credits
Entrant
Ziyi Jiang, Qingzhou Ma
Category
Apps & Softwares - Best User Interface / Experience
Country / Region
United States
Entrant
Fang Nan
Category
Apps & Softwares - Best User Interface / Experience
Country / Region
United States
Entrant
TWILIO
Category
Strategy & Marketing - Strategy & Marketing / Other___
Country / Region
United States
Entrant
Studio Mosaic
Category
Design and Creativity - Branding
Country / Region
United States