NY Digital Awards -  Gold

2024

Nexus

Entrant Company

Responsive Spaces

Category

Strategy & Marketing - Experimental / Innovative

Client's Name

CANDOUR FIVE GmbH & Co KG

Country / Region

Austria

At a centre position inside the highest building in Austria, Vienna's DC Tower, Responsive Spaces created a brand space to experience the values of the tower: The »Nexus« presents a place to rest, connect and reconnect. This media installation uses digital information, sound and light to take visitors on a visually charged journey and emotionally connects them to the soul of the building. An additional touch interface allows guests to explore everything on their own. While the digital content is shown, colour-coded and time-synchronised light patterns flood the room.

Credits

Creative Lead / Responsive Spaces
Markus Pargfrieder
Concept & Development / Responsive Spaces
Julian Reil
3D Visualisation & Motion Design / Responsive Spaces
Christian Renner
Design / Responsive Spaces
Nathalie Kronberger
Development / Responsive Spaces
Daniel Kepplinger
Motion Design / Responsive Spaces
Gerold Brunner
Reference Video / das narrativ
Manuel Bauer
Reference Photos / Florian Voggeneder
Florian Voggeneder
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