NY Digital Awards -  Gold

2025

Always Ready Slot Car Grand Prix

Entrant

Huemen Design

Category

Video / Online Video - Automotive

Client's Name

Scuderia Ferrari and HARMAN Automotive

Country / Region

United States

Through a multi-year campaign effort, HARMAN Automotive and Scuderia Ferrari have showcased HARMAN Automotive's Ready products to OEMs and other potential customers via social media. One of the final partnership events was the Always Ready Slot Car Grand Prix. Scuderia Ferrari drivers, Carlos Sainz and Charles Leclerc, were challenged to race each other on a slot car board designed to mimic Italy's Imola track -- 24 heart-pounding laps to slot car glory. What ensues is a fun, nostalgia-filled and competitive race between teammates, giving fans a deeper look into what the Scuderia Ferrari and HARMAN Automotive partnership is all about.

Credits

Rubin Carasco
Ryan Durinick
Thomas Irwin
Andrew Schwartzenberger
Mark Bonacua
More Gold Winners
2025
NY Digital Awards - Intelligent Defense Against Bot Disruption

Entrant

Manoj Kumar Reddy Kalakoti

Category

Apps & Softwares - Best Technical Achievement

Country / Region

United States

2025
NY Digital Awards - Unified Payment Architecture: A Technical Breakthrough

Entrant

Tapan Vijay

Category

Apps & Softwares - Best Technical Achievement

Country / Region

United States

2025
NY Digital Awards - Revolutionary Three-Tier OMS Architecture Innovation

Entrant

Hanuman Reddy Gali

Category

Apps & Softwares - Best Technical Achievement

Country / Region

United States

2025
NY Digital Awards - The 2025 Xiaoxiang Supermarket New Year Shopping Festival

Entrant

Fullspeed Network Technologies(HangZhou) Co.,Ltd.

Category

Strategy & Marketing - eCommerce Campaign

Country / Region

China